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CRMAI-assisted Customer Retention & Expansion

Customer Success Consulting for RevOps

We develop strategies that go beyond traditional customer support. We build customer success into the CRM you already run. Onboarding progress, product usage, support cases, and renewal dates sit on the account under a health score your CSMs can explain. Risk and room to grow show up before the renewal date.

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120+CRM projects delivered
30+Consultants and engineers
11+Years since 2015

Client work you can read

Vegacompass has been helping many global organizations ensure their customers are reaching the desired outcomes using Salesforce, Microsoft Dynamics 365, and HubSpot CRM.

Why Vegacompass

Proven Strategies to Increase Customer Retention & Drive Revenue

We leverage technology, processes and people to build a scalable customer success plan utilizing your preferred Customer Relationship Management (CRM) platform.

Inside the CRM you own

The score, the plays, and the renewal views go into the CRM your team opens every day. If the CRM can carry it, you license nothing new.

One team designs and builds

The people who weight your health score also configure it. No design changes hands here, so it reaches the CRM as agreed.

Service and success, one record

We also build case management, so support cases and health signals sit on one account record. Nothing needs stitching together later.

AI, once the signals hold

CRM AI-Elements reads sentiment in case text. AI Agent Salesman suggests the next cross-sell. If you prefer Agentforce, Copilot, or Breeze, we set those up instead.

Case study

TDECU: onboarding to renewal, run from Dynamics 365

TDECU, a Texas credit union, ran its insurance operations on legacy systems that kept member records apart. We moved onboarding, product tracking, renewals, and cross-selling into one Dynamics 365 system.

What went into the CRM:

  • Member onboarding workflows that carry personal details, account history, and product ownership into one member record.
  • Automated workflows for renewal notifications, sales tracking, and product recommendations, running from onboarding through to renewal.
  • Cross-sell recommendations drawn from the products each member owns and the interests they have stated.
  • An automated deduplication routine inside Dynamics 365 for records merged from several legacy systems.

Results, as the published case study states them:

30%

more product cross-selling, from matching products to member profiles and interests

95%

less duplicate data, through automated tracking, highlighting, and removal

*Partnered with InnoWise.

Read the TDECU case study
45

published case studies across five CRM platforms

Browse all case studies
The practice

Your CRM was built to win the deal. The renewal is decided after it.

The handoff from sales is one call and a forwarded thread. From there, the account lives outside the CRM: onboarding in a spreadsheet, usage in the product database, complaints in the ticketing tool. Nobody sees all three. We have seen it in insurance, financial services, and software.

The CRM's only warning is the cancellation email. We put the lifecycle in first: post-sale stages, owners, renewal dates, and the signals behind them. The health score comes second, automation and AI third. A score fed by half the signals turns green on accounts that are leaving.

Lifecycle before scoreStages, owners, and signals modeled first
Senior-ledPlan to every engagement
Explainable by designEvery point on the score traces to a field
What's included

What Our Customer Success Work Covers

Six parts. We build the ones you lack and leave what already works:

01

Lifecycle and handoff audit

We map each post-sale stage, its owner, and what survives the handoff from sales, then mark where the record goes quiet.

02

Signal integration

We connect product usage, support cases, and billing status to the account record, and scope heavy integration as its own project.

03

Health score setup

We configure a weighted health score your CSMs can open and check, then build the at-risk view and renewal dashboard on it.

04

Onboarding and adoption tracking

We set up onboarding milestones and adoption measures on the account, so a stalled rollout shows up long before the renewal.

05

Renewal and expansion plays

We automate the plays ahead of each renewal: scheduled check-ins, a task when health drops, an alert on an expansion signal.

06

Feedback loop

We feed NPS and CSAT results into the health score, send a poor one to the account owner, and report the themes.

The honest fit check

When this work fits, when a platform fits, when neither does

Our consultants work across Salesforce, Microsoft Dynamics 365, HubSpot, ServiceNow, and open-source CRM. No vendor pays us for a license, and no customer success platform does either. We can afford to tell you which you need, or that you need neither:

Running renewals from a shared spreadsheet

The contract dates sit in the CRM. The renewal work does not: who is calling whom, which accounts look shaky, what was promised. Any of the five platforms can hold it. That is configuration, and ours to do.

A yes, almost always.

See the four steps

Weighing a dedicated customer success platform

Gainsight, ChurnZero, and Totango earn their cost when product usage is heavy and the CSM team is large. With less of either, the CRM you own carries the score, dates, and plays. We weigh both against your data.

The data decides this one.

See CRM selection consulting

Blaming the CRM for rising churn

Two kinds of churn look alike. In one, the warnings existed but never reached the CRM. We fix that. In the other, customers leave over product, price, or a stretched onboarding team, and no CRM work touches it.

Find out which, first.

Start with the CRM audit
Proof

CRM Customer Success Case Studies

None of our 45 published case studies is filed under customer success. Two built parts of it:

Related services

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Explore our wider variety of CRM and AI services for Revenue Operations teams.

Get in touch

Show us where your renewals live

Tell us your CRM, how many accounts each CSM carries, and where renewals are tracked. We reply with a time for thirty minutes, and if the CRM is not your problem, you hear that.

  1. The conversationThirty minutes with a senior consultant on your accounts, your renewals, and the CRM behind them.
  2. Written point of viewWhat we think the CRM can fix, what it cannot, and what we would check first.
  3. A scoped proposalWe scope and quote the audit by itself. The build gets its estimate from the diagnosis.
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